Humor is a secret weapon on Twitter, and it’s no longer ‘unprofessional’ to be funny
Twitter is a platform that demands attention in a fast-paced, ADHD, TikTok, Gen-Z, 24-hour news cycle environment.
Brands and creators like you are constantly competing for visibility, engagement, and ultimately, growth.
In this hypercompetitive environment, it’s no longer enough to just have great content; you need to be able to capture and retain your audience’s attention.
This is where being funny on Twitter comes in. Accelerate your Twitter marketing by leveraging the power of one of humanity’s oldest forms of persuasion and audience-building — humor.
What we’ll cover in this blog post — Table of Contents
- Why being funny on Twitter is a tool in your toolbox
- Genres of funny Tweets you can repurpose again and again
- Software tools that can help you make memes
Why being funny on Twitter is a tool in your toolbox
Humor is a powerful tool for breaking through the noise and standing out on Twitter.
It’s no secret that people love to laugh, and incorporating humor into your tweets can help you establish a genuine connection with your audience.
And with the changing of the generations and some of the norms of older generations going away, it’s no longer extremely unprofessional to be funny on Twitter.
Multi-millionaires and people struggling to grow their businesses to their First Million, don’t need to wear suits and ties and have professional LinkedIn-style headshots. They can shitpost their way to their first million sometimes just as easily as they can follow the traditional path of ‘formal, business communication’.
Unless you are selling investment banking or legal services to the Fortune 500, or doing high-stakes invasive medival prodecures, you can probably afford to have a bit of fund while you build your business in public.
