Social media is ever-evolving, and so is TikTok!
Hashtags have become a crucial part of social media marketing and content creation.
As we step into 2025, knowing the best hashtags to use can make a big difference in your online presence.
In this blog, we’ll discuss the top trending hashtags, how to find the best ones for your content, and tips on using them effectively to boost visibility.
Why Are Hashtags Important?
Hashtags help categorize content, making it easier for users to discover posts that interest them.
On platforms like TikTok, hashtags influence the algorithm, helping push relevant content to a wider audience.
Using the right hashtags can:
Increase your reach and engagement
Boost brand awareness
Help build a community
Improve visibility on the “For You” page (TikTok)
Top Trending Hashtags for 2025
Remember, this list of best TikTok hashtags is not fixed, it may change.
Here are some of the most popular hashtags expected to dominate in 2025:
General Trending Hashtags
#tiktokmusic (15.7B)
#trendingvideo (66M)
#tiktokers (47.1B)
#smallbusiness (121.5B)
#fyp (6.1B)
#foryou (4.6B)
#trending (1B)
#tiktok (1.5B)
#TikTokviral (82.1M)
#learnonTikTok (38.5M)
#foryoupage (10.8M)
Niche-Specific Hashtags
Depending on your content type, using niche hashtags can help target the right audience.
Small Business Hashtags:
#smallbusiness (125.2B)
#supportlocal (50M)
#handmadebusiness (10M)
#entrepreneur (200M)
Fitness Hashtags:
#fitnessmotivation (560M)
#workouttips (50M)
#healthylifestyle (300M)
#gymtime (100M)
Food Hashtags:
#foodlover (100M)
#foodie (250M)
#tastyrecipes (50M)
#homecooking (30M)
Mental Health Hashtags:
#selfcare (100M)
#mentalhealthawareness (50M)
#mindfulness (80M)
#positivity (60M)
Fashion Hashtags:
#fashiontrends (150M)
#ootd (451M)
#styleinspo (100M)
#streetwear (50M)
Dance Hashtags:
#dancechallenge (20M)
#choreography (30M)
#hiphopdance (10M)
#balletlife (5M)
Beauty Hashtags:
#beauty (500M)
#beautychallenge (10M)
#beautymakeup (50M)
#Makeupchallenge (20M)
Gaming Hashtags:
#game (200M)
#Gamer (150M)
#Gametok (5M)
#Gamestiktok (2M)
Funny/Comedy Hashtags:
#comedy (300M)
#funnyvideos (100M)
#funnytiktok (50M)
#memes (400M)
How to Find the Best Hashtags to Use on TikTok
If you have no idea which are the best TikTok hashtags to use, below are some of the best methods TikTokers offer to search for relevant hashtags.
1. Use TikTok Creator Center
TikTok provides insights into trending hashtags through its Creator Center.
This tool can help you identify what is currently popular.
2. Research Your Competitors
When researching to find the best TikTok hashtags, examine the tactics used by your competitors.
Look at famous content creators in your industry and evaluate the hashtags they use.
If they fit your content and work well, include them in your posts.
3. Learn from Your Followers
Your followers can help give you the best hashtags when you’re exploring TikTok.
You can identify the hashtags your audience uses to participate in discussions.
4. Use the Search Bar
The TikTok search feature is a good resource. It helps when you have a topic in mind for the best TikTok hashtags.
For example, if your video is about books, search using a popular books-related keyword like “BookTok.”
Tips for Using the Best Hashtags to Go Viral on TikTok
1. Utilize the Comment Section for Additional Hashtags
You can showcase your best hashtags in the comments section in order for them to go viral and users to start using them.
2. Balance the Use of Different Types of Hashtags
Using only popular hashtags may not guarantee visibility due to competition.
A better strategy is to mix trending and specific, branded hashtags.
3. Create a Hashtag Challenge to Boost Engagement
If you often join existing hashtag challenges, consider starting your own.
Hashtag challenges inspire followers to complete a specific task and share their videos.
How Many Hashtags Should You Use?
While platforms like TikTok allow multiple hashtags, stuffing too many into a post can make it look like spam.
The realistic number is between 3 to 5 hashtags per post, ensuring they are relevant and useful.
Final Thoughts
Hashtags are a powerful tool for boosting engagement and reaching new audiences.
By staying updated on trending hashtags and using them strategically, you can make your content more discoverable in 2025.
Keep trying, stay relevant, and watch your content go viral!
