The great potential of AI for Twitter and why you should follow its evolution9 min read

You’ve learned that writing original and engaging tweets is the way to grow your audience.

But do you have days when you’re hitting a wall? Do you find it harder and harder to come up with creative and relatable tweet ideas?

You may be missing out on a great opportunity to take your social media game to the next level.

But look no further – in this article, you will learn how OpenAI‘s cutting-edge technology can help you generate unique and personalized tweet ideas that will help you stand out on Twitter.

With its powerful Internet-shaking algorithms, OpenAI can analyze your past tweets and identify patterns, giving you a better understanding of what resonates with your audience and what doesn’t.

Say goodbye to writer’s block and hello to an endless stream of tweet ideas, all thanks to OpenAI!

The new future: prudent and ethical use of AI to assist your tweeting performance

Accessing OpenAI’s language model, such as ChatGPT, is easy and straightforward. Navigate to the OpenAI website, create an account and just type your thoughts in natural language into the input box to start interacting with the model.

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You can either ask the model questions or provide it with prompts, and it will generate responses in real-time. You don’t need to have any previous coding experience or knowledge to use ChatGPT – just make sure to phrase your text well!

Here are some prompts you could use to get inspired.

Prompts for tweets

  1. “Generate 10 tweet ideas for a new product launch in the fashion industry”
  2. “Develop 5 tweets that highlight the features and benefits of a new app”
  3. “Compose a tweet that encourages customer engagement and includes a call to action”
  4. “Write a tweet that announces a sale or promotion for a small business”

Or perhaps you don’t want to generate just one tweet at a time!

Prompts for tweet threads

  1. “Generate a tweet thread discussing the latest industry trends in technology”
  2. “Create a tweet thread on the importance of sustainability in business”
  3. “Develop a tweet thread outlining tips for successful remote working”
  4. “Compose a tweet thread that shares personal stories and experiences on a specific topic”
  5. “Write a tweet thread that breaks down complex concepts or ideas in an easy-to-understand way”
  6. “Create a tweet thread discussing the importance of mental health awareness”

Alternatively, you can access the model through a pre-built integration or by using the OpenAI API. This is maybe a bit too technical and complicated for most creators and brands, but know that OpenAI offers lots of flexibility if you are able to do a bit of work.

AI writing software as a service tool

In addition to ChatGPT, there are also many paid services available to help you access GPT3, the broad model that is similar to OpenAI but available to the public.

Here’s a list of some of these AI-powered companies. Note that they are all pretty similar, so we advise that you test them out and see what results you get. They are also all so new and evolving so fast that it’s difficult for us to say which one is best in the long term!

Jasper.ai is a copywriting service that uses natural language processing to help businesses create high-quality written content that feels true to life.

Similarly, copywriting tool Writesonic uses machine learning to write compelling and credible copy.

WordTune is primarily a rewriting assistant, improving upon pre-written content.

Lastly, CopyAI generates high-quality and unique content in a variety of formats, from blog posts and product descriptions to email campaigns.

The best way to think about AI software: as a helper, not a crutch

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AI writing tools are becoming increasingly popular, and for good and understandable reason. These tools can help businesses save time and money by automating the often tedious task of writing copy. However, it’s important to remember that these tools are just that – helpers. They should not be relied upon as a crutch for original thinking!

A bad way to use AI writing tools would be to simply plug in a prompt and hit “generate.” Although the tool may come up with something that looks like a coherent piece of writing, it will likely lack the creativity and unique perspective that truly great writing done by singular human beings possesses.

A much better approach to any AI writing tool is to use it as a starting point. Imagine you’re a marketer tasked with writing a blog post about the latest trends in your industry. You could use an AI writing tool to generate a rough outline for your article, complete with key points and data. But after that, it’s up to you to take that outline and add your own voice and perspective to it! In other words, the AI tool can help you get the ball rolling, but it’s on you to take it to the next level.

Additionally, you can use AI writing tools to help you with grammar and style, but you shouldn’t stop there. To avoid sounding too robotic and unnatural, make sure to also pass your text through proofreading and editing services to improve the quality and fluency of your writing.

But what does Google think about AI writing?

Although Google doesn’t specifically penalize AI-generated writing, it does prioritize content that is clearly meant for a human audience. The search engine giant wants to ensure that users are provided with high-quality, informative and engaging content that is tailored to people’s true needs and interests. If a website is found to be using AI-generated writing in a cynical attempt to rank high in search engines, it may be deemed low-quality and come up low in rankings.

Here are thoughts from Google’s Search liaison from November 2022:

Google’s algorithm is designed to detect and punish practices that are considered manipulative or spammy, such as keyword stuffing or the use of hidden text. Using AI-generated writing as a way to game the system is therefore not going to be effective in the long term. Instead, make sure to focus on creating content that is valuable and relevant to your audience. This will not only help you rank better in search engines, but also increase user engagement and drive conversions. Authenticity always wins!

What does an AI writing software interface look like?

In general, an AI writing software interface will likely include the following features:

  1. Various buttons to choose the ‘style’ of AI writing you want. This industry moves so fast and these services can typically handle different genres: Facebook ads copy, long-form blog posts, short paragraphs, landing pages, emails, etc.
  2. A text input box: This is where you will enter the prompt or topic that you want the AI writing software to generate content about.
  3. A settings or options menu: This allows you to configure the settings of the AI writing software, such as the tone, style, and level of formality of the generated content.
  4. A preview or output box: This is where the AI writing software will display the generated content.
  5. A save or export button: This enables you to save or export the created content in various formats, such as a WordPress post, PDF, or HTML/CSS document.
  6. Editing tools or proofreading options: Some AI writing software interfaces may include built-in editing or proofreading tools to help you improve the quality of the generated text.
  7. A dashboard or analytics section: You may find a dashboard or analytics section to help you track your content creation process and measure the performance of the generated content.

Let’s take a look at Writesonic‘s interface as an example.

writesonic ai writing interface

Look at all the different choices available to you! While your focus may be on writing tweets and threads, this kind of software typically allows you to manage many different kinds of writing. Consider that when looking for inspiration!

Before you start using a particular software, always be careful to quickly read up on what models it is actually using since, unfortunately, many companies claim to do AI writing when they’re don’t. Plus, not all models are created equal!

If you have any questions, make sure to check out the reddit channels about the different platforms you’re thinking of using, or don’t hesitate to email the companies’ support teams to find out exactly how their software works.

An example of ChatGPT tweet prompts

Let’s look at a quick example. We’ll navigate to ChatGPT and open up a window.

Let’s say that you are the world’s leading Twitter creator and influencer in the field of D2C ad marketing.

Chat GPT twitter prompts

Notice a few things:
  1. The suggested tweets are actually pretty good! Still, you may want to rephrase them to exactly what you think based on your expertise, which will make them naturally more compelling.
  2. The AI added some hashtags without being asked. It understands that hashtags are part of Twitter’s usual format, but you may or may not want to delete them.
  3. The AI might repeat certain phrases too many time — use your human touch to make it all flow more naturally.
  4. The AI might not have thought of certain ideas you think are absolutely crucial, so of course, supplement these tweets with your own.

What do I do once I’ve gotten a list of tweets and want to tweet them throughout the week?

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Now that you have used AI to generate 5, 10, 50, or 100 awesome tweets and tweet threads, the next thing to do is, of course, to share them with your audience.

You can do this by copy-and-pasting all your outputs into a Google Doc, and then logging in every few hours and tweeting each one manually — but this approach is quite time-consuming!

Alternatively, you can use a tweet scheduler such as Hypefury to place all of your tweets into a schedule and queue (for the next week or even the next month!) and then let the platform handle the rest, with your time freed up for you to focus on other things.

Hypefury also offers a range of automation features that can help you further save time and streamline your tweet posting process. For instance, users can set up automated tweets to be sent out at specific intervals, such as daily or weekly, or they can use the platform’s “evergreen” feature to automatically recycle selected older tweets. This would allow you to keep your followers engaged without having to constantly come up with new content and sitting at your desk many times a day.

Another great feature that Hypefury offers is the ability to collaborate with your team members and manage multiple Twitter accounts from one platform. This means that you can easily manage the social media presence of multiple brands or projects without having to log in and out of different accounts.

If you are ready to enter the new world of the AI-powered Internet, and make use of all the tools it provides — try Hypefury today!

 

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